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By embracing a new content-focused and value-driven approach, B2B brands can rejuvenate their email marketing strategy, foster genuine connections and achieve sustainable growth.
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Though a recession might seem less likely than it did around New Year’s Eve, most companies are still keeping an eye on unnecessary spending, and marketing departments accustomed to hearing “yes” maybe be increasingly hearing something else, or at least be getting used to defending spend.
Recessions happen because the economy needs a reset. Here at Notable, we think B2B marketing as a whole needs a reset too.
No spam, no ads, and no soft selling.
Just a monthly rundown of the most important topics impacting executives and revenue leaders – and where marketing fits in.
